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Press

Press and brand assets

Logos, brand colours and facts about Flobid for articles, partner pages and presentations.

About Flobid

Flobid is a European B2B procurement and request-for-quotation platform. Buyers describe what they need once and receive comparable quotes from matching suppliers in packaging, printing, signage, displays, promotional products and related categories.

Suppliers receive requests that fit what they make and pay only for the requests they choose to answer. Flobid is built in Sweden and available in eleven languages: English, Swedish, Danish, Norwegian, Finnish, German, Polish, Spanish, Italian, French and Dutch.

You are welcome to use this text in articles about Flobid.

Journalist recording an interview with a smartphone

How to use the Flobid logo

  • Use the files as they are. Download them below rather than copying them from the website.
  • Use the on-light logo on white and light backgrounds, and the on-dark logo on charcoal, crimson or dark images with enough contrast.
  • Keep clear space around the logo of at least the height of the "o" in Flobid.
  • The logo should be at least 96 pixels wide on screen, the symbol at least 24 pixels.
  • Use the logo with tagline where there is room for it to be read, for example on a slide or a banner.
  • Write the name as Flobid, with a capital F and the rest in lower case.

Logos for download

Each logo comes as SVG for print and design work and as PNG with a transparent background for documents and presentations.

Download all (ZIP)
  • Logo, light background

    Logo, light background

    The main logo for white and light backgrounds: articles, partner pages and documents.

  • Logo, dark background

    Logo, dark background

    White wordmark for charcoal, crimson or dark images.

  • Logo with tagline, light background

    Logo with tagline, light background

    Logo with the line B2B Procurement & RFQ Platform, for slides, banners and event material on light backgrounds.

  • Logo with tagline, dark background

    Logo with tagline, dark background

    The tagline version for dark backgrounds.

  • Badge, light

    Badge, light

    Logo on a light rounded plate, for social media posts and partner lists where the background is unknown.

  • Badge, dark

    Badge, dark

    Logo on a charcoal rounded plate, for social media and light backgrounds that need contrast.

  • Badge with tagline, light

    Badge with tagline, light

    Light plate with the tagline, made for sharing images and presentations.

  • Badge with tagline, dark

    Badge with tagline, dark

    Dark plate with the tagline, made for sharing images and presentations.

  • Symbol

    Symbol

    The F symbol on its own, for small spaces where the full logo cannot be read.

  • App icon

    App icon

    White symbol on a crimson tile, for app lists, favicons and avatars.

  • Profile picture

    Profile picture

    Square image for social media profiles and listings.

Examples

How the logo should look on different backgrounds.

Flobid
On-light logo on a light background.
Flobid
On-dark logo on charcoal.
Flobid
On-dark logo on crimson.
Flobid
Clear space of at least the height of the "o" on every side.

Please do not

  • Change the colours of the logo or the symbol.
  • Stretch, squeeze or crop the logo.
  • Add shadows, outlines, gradients or other effects.
  • Place the logo on busy images or backgrounds with poor contrast.
  • Rotate the logo or rearrange its parts.
  • Retype the name in another font or change the tagline.

Brand colours

Crimson is the main brand colour, while charcoal and warm white carry text and backgrounds.

  • Crimson

    #A31D30

  • Crimson deep

    #921A2F

  • Muted rose

    #D28D92

  • Rose light

    #F5E6E6

  • Charcoal

    #27262D

  • Graphite

    #6B6B73

  • Warm white

    #FBF8F6

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